Hogwarts Legacy launch gross sales have been apparently 256 p.c greater than Warner Bros. Interactive Leisure’s inner estimates. That’s in line with Arien Darby, a senior model and advertising and marketing supervisor at WB Video games.
Hogwarts Legacy gross sales proceed to dominate world video games market
Hogwarts Legacy not solely single-handedly boosted PS5 console gross sales in February, it bumped up 2023’s first quarter gross sales in a number of online game markets. As noticed by Twitter person Timur22, Darby’s LinkedIn profile states that Hogwarts Legacy achieved “256 p.c to plan sell-thru at launch and exceeded 12 million items in gross sales in first two weeks.”
Inside this time interval, Hogwarts Legacy earned over $850 million in income, and broke Twitch’s file for highest peak concurrent viewers ever for a single-player recreation (1.3 million).
Inside one month in the marketplace, Hogwarts Legacy grew to become 2023’s best-selling online game within the U.S. up to now and has already outsold last-year’s critically-acclaimed Elden Ring.
“As I replicate on my function because the model advertising and marketing lead for Hogwarts Legacy, the success of our marketing campaign nonetheless feels surreal after such an epic 5+ yr odyssey,” Darby wrote in a be aware on LinkedIn.
WB Video games has already been teasing a Hogwarts Legacy sequel and DLC. Nonetheless, nothing has been introduced but.