Roblox has promoted Christina Wootton to the position of chief partnerships officer.
She has been given this new place having labored on the video games platform for nearly a decade. Wootton joined the corporate again in 2014 as director of gross sales for the West Coast, rising by means of the ranks to take the place of VP of world model partnerships in 2018. Previous to that, she spend three years at Superb Video games Group.
Throughout her time at Roblox, she has been “instrumental” in rising partnerships on the firm.
“We’ve seen dozens of prime manufacturers and companions constructing communities and efficiently creating on our platform in quite a lot of groundbreaking codecs, and we firmly imagine that each one manufacturers will finally have a presence on Roblox,” Wootton stated.
“Our partnerships work continues to speed up as we experiment with new applied sciences like Immersive Advertisements and develop our associate neighborhood and model training by means of our new Roblox Companion Program. In the end, our group’s work is about creating new ecosystems for folks to speak and join with each other, in addition to their favourite manufacturers and expertise. These ecosystems signify the way forward for how we specific ourselves by means of digital style and sweetness, be taught, expertise leisure, music, sports activities, journey, and extra.”